Content Deliverance

Content Management is for losers. Young people may have discovered the dark truth about digital media: the person who wins the right to store a piece of data has actually won the booby prize.

Come over to The Feature and check out my new ‘think piece’ on the decreasing value of ‘owning’ digital data. I’ll be participating in the discussion over there, too, which is kind of fun: most of the readers are wireless industry pros who disagree with any point of view that doesn’t coordinate well with their existing business plan…

Please do feel free – and encouraged – to participate over there. I’d love for those folks to see how the ‘real’ interactive culture thinks about these things – and especially about their marketing ideas…

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